{"id":2886,"date":"2020-03-27T16:07:50","date_gmt":"2020-03-27T14:07:50","guid":{"rendered":"https:\/\/bonalive.com\/?p=2886"},"modified":"2023-05-04T08:31:41","modified_gmt":"2023-05-04T05:31:41","slug":"mensagem-do-ceo","status":"publish","type":"post","link":"https:\/\/www.bonalive.com\/en\/news\/mensagem-do-ceo\/","title":{"rendered":"Mensagem do CEO"},"content":{"rendered":"<p>Enquanto escrevo este texto, sei que \u00e9 muito cedo para tirar conclus\u00f5es em longo prazo sobre os efeitos globais do v\u00edrus. O que \u00e9 evidente, por\u00e9m, \u00e9 que, como j\u00e1 aconteceu <strong>antes<\/strong>, acontecer\u00e1 <strong>novamente<\/strong>. Mesmo assim, na Bonalive depositamos grande confian\u00e7a na inova\u00e7\u00e3o do futuro. Acreditamos que as tecnologias inteligentes que trabalham em conjunto com a biologia podem combater os micr\u00f3bios. Mas ainda temos um longo caminho a percorrer.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Como vamos avan\u00e7ar depois do COVID-19? <\/strong>Embora os antibi\u00f3ticos n\u00e3o tenham efeito sobre os v\u00edrus, este \u00e9 o momento certo para questionar um dos princ\u00edpios mais importantes da medicina moderna: o conceito de que os antibi\u00f3ticos conseguir\u00e3o combater as bact\u00e9rias no futuro. J\u00e1 estamos vendo os efeitos dessa percep\u00e7\u00e3o errada. As superbact\u00e9rias s\u00e3o um tsunami silencioso e, quando se desenvolvem, a base da medicina moderna deixa de ser est\u00e1vel. A resist\u00eancia antimicrobiana \u00e9 uma amea\u00e7a \u00e0 sa\u00fade global que j\u00e1 mata 700.000 pessoas por ano e que se prev\u00ea que venha a piorar gradualmente. No entanto, a psicologia humana est\u00e1 feita para que registremos mudan\u00e7as r\u00e1pidas, e \u00e9 por isso que as altera\u00e7\u00f5es clim\u00e1ticas e a resist\u00eancia antimicrobiana passam despercebidas. Queremos continuar levando a medicina tradicional ao limite ou queremos levar a s\u00e9rio essa amea\u00e7a e combat\u00ea-la?<\/p>\n<p>&nbsp;<\/p>\n<p>Existe todo um ecossistema que precisa ser reconstru\u00eddo, o que exigir\u00e1 esfor\u00e7os conjuntos de governos, empresas, sistemas nacionais de sa\u00fade, programas educacionais e, em \u00faltima inst\u00e2ncia, toda a popula\u00e7\u00e3o. Ningu\u00e9m consegue mudar uma tend\u00eancia sozinho. Precisamos agir <strong>juntos. <\/strong>Na Bonalive, tentamos fazer nossa parte pela sociedade e, nesses tempos dif\u00edceis, o significado de nossa promessa de lideran\u00e7a apenas se torna mais importante: Smart Healing\u00ae. Esperamos conseguir incentivar as pessoas a se juntarem a n\u00f3s na nova maneira de encarar o futuro, ap\u00f3s o COVID-19. S\u00f3 temos hip\u00f3tese se conseguirmos promover uma transi\u00e7\u00e3o para solu\u00e7\u00f5es sustent\u00e1veis para o tratamento de infec\u00e7\u00f5es.<\/p>\n<p>Por fim, agradecemos aos profissionais de sa\u00fade que est\u00e3o trabalhando em campo &#8211; voc\u00eas s\u00e3o os verdadeiros her\u00f3is neste desastre. Mantenham-se em seguran\u00e7a.<\/p>\n<p>&nbsp;<\/p>\n<p>Atenciosamente,<\/p>\n<p>Dr. Fredrik Ollila, Presidente e CEO, Bonalive Biomaterials<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2814\" src=\"https:\/\/www.bonalive.com\/wp-content\/uploads\/2020\/03\/Dr.-Fredrik-Ollila-504x640.png\" alt=\"\" width=\"276\" height=\"350\" srcset=\"https:\/\/www.bonalive.com\/wp-content\/uploads\/2020\/03\/Dr.-Fredrik-Ollila-504x640.png 504w, https:\/\/www.bonalive.com\/wp-content\/uploads\/2020\/03\/Dr.-Fredrik-Ollila-252x320.png 252w, https:\/\/www.bonalive.com\/wp-content\/uploads\/2020\/03\/Dr.-Fredrik-Ollila-768x976.png 768w, https:\/\/www.bonalive.com\/wp-content\/uploads\/2020\/03\/Dr.-Fredrik-Ollila.png 976w\" sizes=\"(max-width: 276px) 100vw, 276px\" \/><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2828\" src=\"https:\/\/www.bonalive.com\/wp-content\/uploads\/2020\/03\/Dr.-Fredrik-Ollila_signature-1.png\" alt=\"\" width=\"173\" height=\"50\" srcset=\"https:\/\/www.bonalive.com\/wp-content\/uploads\/2020\/03\/Dr.-Fredrik-Ollila_signature-1.png 398w, https:\/\/www.bonalive.com\/wp-content\/uploads\/2020\/03\/Dr.-Fredrik-Ollila_signature-1-320x92.png 320w\" sizes=\"(max-width: 173px) 100vw, 173px\" \/><\/p>\n<p><em>A Bonalive Biomaterials Ltd representa o desenvolvimento de novas inova\u00e7\u00f5es sem antibi\u00f3ticos para a regenera\u00e7\u00e3o \u00f3ssea. A empresa fabrica e vende biomateriais implant\u00e1veis para a regenera\u00e7\u00e3o \u00f3ssea utilizados no tratamento cir\u00fargico de ossos com infec\u00e7\u00f5es cr\u00f4nicas, artrodese da coluna vertebral e preenchimento da cavidade \u00f3ssea. O uso cl\u00ednico de Bonalive\u00ae \u00e9 sustentado por um historial de pesquisas de 20 anos e mais de 150 artigos cient\u00edficos.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Enquanto escrevo este texto, sei que \u00e9 muito cedo para tirar conclus\u00f5es em longo prazo sobre os efeitos globais do v\u00edrus. O que \u00e9 evidente, por\u00e9m, \u00e9 que, como j\u00e1&#8230;<\/p>\n","protected":false},"author":9,"featured_media":2850,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[1],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v24.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mensagem do CEO - Bonalive<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bonalive.com\/en\/news\/mensagem-do-ceo\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mensagem do CEO\" \/>\n<meta property=\"og:description\" content=\"Enquanto escrevo este texto, sei que \u00e9 muito cedo para tirar conclus\u00f5es em longo prazo sobre os efeitos globais do v\u00edrus. 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